Eyal’s bar mitzvah

November 7, 2010 - 10:26 AM by

You’ve probably watched this bar mitzvah invite that was making the rounds on Facebook for the last week or two. Created by the Goodman family of Tel Mond, a suburb near Ra’anana, the clip uses a scene from a biblical made-for-TV-movie depicting the reconciliation between troubled twins Jacob and Esau — the parsha for the bar mitzvah boy, Eyal — as the pretext for the invite.

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What’s hilarious about the whole video is that it made it’s way across Facebook, receiving 70,000 hits at the last count from the Jerusalem Post, and even a mention from Atlantic Monthly writer Jeffrey Goldberg, who declared his own blog wish to attend Eyal’s bar mitzvah.

The invite seems to have been created by an event planning company, Your Simcha In Israel, and they’ve gotta be pleased by all the free publicity this invite has generated for them. My question is, how did the family feel about having their private invite plastered all over the internet?

Tags: , , • Category: A New Reality, Blogging, design, General, History and Culture, Israeliness, Life, Movies, Religion 

Comments

3 Comments on Eyal’s bar mitzvah

  1. beth Katzman on Wed, Nov 10th 2010 8:19 AM

    2. what a great video!!!! we are also trying to raise money for our shul and lets hope it as successful as the video….

  2. Jessica on Mon, Nov 15th 2010 12:30 PM

    3. Will be interesting to hear if they succeed through the video.

  3. Cliff Matheson, Videgrapher on Wed, Jul 13th 2011 8:30 PM

    4. The video invitation is impressive.
    They must have paid dearly for the rights to use the footage and score.
    Thanks for sharing!

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