How does your garden grow? In Israel, not so well

March 12, 2009 - 9:13 PM by · 1 Comment
Filed under: Environment, General, Israeliness, Life 

The entrance to Ma'aleh Adumim (Photo: Jacob Richman)

The entrance to Ma'aleh Adumim (Photo: Jacob Richman)

One thing we pride ourselves on in Israel is our public gardens and our private back yards. My own town has beatifully landscaped public spaces filled with seasonal flowers. But that could all end.

If you’ve got a back yard or a garden, plan on decorating it brown this spring. Due to the drought-like winter and the Kinneret being a zillion centimeters below its red line, some drastic measures are likely to be put into effect to save water this year, including a ban on watering both public and private gardens.

And one sad byproduct of that is the likelihood that up to 30,000 Israelis who work in the gardening profession will either lose their livelihoods or have their income drastically cut back.

According to Green Gardens magazine (Ganim Yerukim), in addition to gardeners losing their jobs, there’s likely to be a domino effect on many businesses serving the gardening sector, such as gardening contractors, designers and manufacturers who are left without work.

The Mashov Group which publishes the magazine compiled data that showed that 2,000 workers in the gardening industry have already lost their jobs in recent months. That’s because there’s already been a ban issued by the Water Authority on watering public and private parks, gardens and lawns, effective until the end of April. However, since the winter’s been so dry, it’s likely the ban will continue into the summer.

And even without the water shortage, the Israeli Landscape and Gardening Association reports that the decline in new construction projects due to the the global economic crisis has led to a 60 percent drop in orders for new plantings of lawns and gardens in the private and public sector in the first half of 2009.

The good news, though, is that the Water Authority has hired supermodel Bar Refaeli to star in a campaign to urge Israelis to save water. Unfortunately, after watching the racy ads she’s done for Mei Eden spring water, the male viewers may be in need of cold showers.

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Israeli model Esti Ginzburg shot in New York

March 12, 2009 - 3:45 PM by · 4 Comments
Filed under: General, History and Culture, Israeliness, Pop Culture 

Esti GinsburgBar Refaeli seems to be getting some positive attention headed Israel’s way, thanks to her recent appearance on the cover of the Sports Illustrated Swimsuit Edition and other correlating accomplishments, as I enumerated earlier this month:

Bar is going to save Israel from a water crisis. Bar ate at these three Tel Aviv restaurants (I’ve eaten at all three as well). Bar wins a Women’s World Style Award. Bar appears on Ellen Degeneres. Bar’s body appears on the fuselage of a 737 jet. Bar eats a hamburger (this is news apparently). Bar shuts down the New York Stock Exchange. And my personal favorite, Leo (that kid from Growing Pains) must convert to Judaism in order to marry Bar.

I’m not the only one getting sick of her hotness. The Women’s International Zionist Organization (WIZO) is apparently wondering about Refaeli’s contributions to the greater good of womankind.

Basically, the gist is, can’t there be another Israeli hottie about whom we can get excited? And the answer is decidedly yes. Meet Esti Ginzburg, a Tel Aviv teen who also featured prominently in the 2009 Sports Illustrated Swimsuit Edition, for which she was photographed in Naples.

She’s come a long way since her first modeling gig, for the Tnuva dairy farms, at age eight. Two years ago, she replaced Yael Bar Zohar as the face of Fox clothing, and she hasn’t looked back since. Ginzburg went on to become an international talent, representing brands like FCUK, Pull & Bear, Castro, Tommy Hilfiger. She also recently featured in promotional materials associated with the H&M clothing store’s Winter 08-09 line (pictured). She’s also been on the cover of the French version of Elle magazine four times.

Ginzburg was recently announced as joining the stable of Victoria’s Secret models on the Israeli website for the E! entertainment industry news channel (story in Hebrew). Apparently a shoot is already underway in New York, where Ginzburg is celebrating her 19th birthday. Mazal tov.

Should we lower the Bar (Rafaeli) already?

March 1, 2009 - 11:09 PM by · 6 Comments
Filed under: Pop Culture 

Yes, of course I think Bar Rafaeli is totally hot and think that it’s quite awesome that she made the cover of Sport’s Illustrated but I’ve been feeling that I can’t turn a corner in the interweb without coming across another a mention of apparently Israel’s greatest invention since drip irrigation and it’s getting quite old. Bar is going to save Israel from a water crisis. Bar ate at these three Tel Aviv restaurants (I’ve eaten at all three as well). Bar wins a Women’s World Style Award. Bar appears on Ellen Degeneres. Bar’s body appears on the fuselage of a 737 jet. Bar eats a hamburger (this is news apparently). Bar shuts down the New York Stock Exchange. And my personal favorite, Leo (that kid from Growing Pains) must convert to Judaism in order to marry Bar.

There is one bright moment and that is David Letterman’s interview with her. The man loves interviewing hot models. Good times.

Israel elections a defeat for everyone

February 11, 2009 - 9:16 AM by · 5 Comments
Filed under: A New Reality, General, Israeliness, Politics, Pop Culture 

The Siamese twins of Israeli politics.

The Siamese twins of Israeli politics.

One of my favorite Elvis Costello songs begins, “Well, I used to be disgusted, now I try to be amused.” I’ve sorted adopted that credo regarding life in Israel. But after the election results, I’m back to being disgusted.

If last night’s voting tally – showing a slight victory for Kadima and Tzipi Livni over the Likud and Bibi Netanyahu, but overall a stronger showing by the Right block – proves anything, it’s that our electoral system is as irreparably fractured as the population of the country.

We’re in a situation where the party that received the most votes is going to likely end up out of the government and in the opposition – sort of like Al Gore and the Democrats in 2000. Netanyahu, instead of graciously accepting defeat and offering Livni the opportunity to form a coalition – a task she failed to do last year which resulted in these elections, and which she’s unlikely to do now – instead claimed a from the back end victory.

While smaller Right wing parties like Habayit Hayehudi and the National Union sapped votes from Likud – not to mention Israel Beiteinu and Avigdor Lieberman maintaining their strong showing of 2006 despite predictions they would do even better – Kadima undoubtedly lost a mandate or two from those well-meaning souls who gallantly but gullibly threw their support to the Green Movement-Meimad or the Green Leaf parties.

The spread of parties in the next Knesset, therefore, is going to continue to be a representation of the total schism in Israel society, where Arab parties, the Sephardic stronghold Shas, the waning Left faction Meretz, and the fringe Right Wing parties all sit together and cause a paralysis.

It’s time to raise the minimum threshold to even run for the Knesset by 1,000 percent or so, and cap the number of parties to 10 maximum, instead of this year’s unmanageable, outrageous 34. It may not be democratic, but neither is the government we’re going to get next.

What in the world made people like Ephraim Sneh or Michael Melchior think they could garner enough votes to even get one Knesset seat? Can anyone name a difference between Habayit Hayehudi and the National Union? the Green Movement and the Greens? And for that matter, Kadima and Likud?

barIf the politicians really believed their mantra that the good of the country comes first, then next week, we would see a coalition announced consisting of Kadima, Likud, and either Labor, Israel Beiteinu or Shas. But don’t think for a second that’s going to happen.

Ah, the hell with it. I’m going to bury my head in the new Sports Illustrated swimsuit issue with Israel’s own Bar Refaeli on the cover. At least that’s something we can take pride in.

Licensed to be really really good looking

December 4, 2008 - 10:52 AM by · 3 Comments
Filed under: General, Movies, Pop Culture 

Ha’aretz usually gets kudos for catering to a common denominator that’s slightly higher than its primary daily newspaper competitors, the Yediot and Ma’ariv tabloids. But in the case of this schlockily-headlined item on their website, it seems that Ha’aretz is just trying to piggyback on the formidable wave of hotness that is Bar Refaeli buzz.

Aparently P Diddy spent 500,000 British pounds on the long-form, James Bond-themed promo video for his new I Am King perfume a video that stars Refaeli, but hardly as prominently as she deserves:

Let’s not forget, hotness as striking as Refaeli’s is rare and deserves as much publicity as possible. Her hotness even got French President Nicolas Sarkozy in trouble on live TV, when the politician, himself married to a model, couldn’t help but check Refaeli’s body out. And other publications are even taking note of her babe-itude as well, despite rumors that the fame is going to her head, and despite the controversies caused by her alleged anti-Israel talk.

And the photo shoot contracts don’t seem to be waning for her either, as she recently modeled for the Hurley International Young Contemporary Spring 2009 apparel and swim collection ads.

Hey – as far as we’re concerned, it doesn’t matter to what extent Ha’aretz is lowering its brow. Any Refaeli content is worthy of publication, by definition.

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